Emerging Technologies Track

Research on Using Social Networking in the Classroom

Social networking has moved beyond an emerging technology and is rapidly an accepted norm amoung students in higher education.  By integrating Facebook into a traditional marketing course, class material can be shared in any form and from any media:  computer, cell phone, iPhone, digital camera, video camera, and online sources.  Froma pedagogical perspective, students are engaging in collaborative dialogue and information sharing about course material on an around-the-clock basis.  In addition, students are commenting on real-time observations related to the topics discussed in the classroom while those events are happening.  The result it a collaborative learning community that enhances the classroom material and enriches the educational experience.  Assessment statistics are included from primary research conducted on the students.

Presenter: Shelly Nice

Shelly Nice is Director of the Center for Excellence in Learning and Teaching for Berkeley College.